Originally Posted by
underway
A lot of these guys seem to constantly underestimate the value of content which is not available elsewhere, and certainly not for free.
The other miscalculation is their faith in the ability of WiFi to deliver signal to cars on the move. First, the use of the iPhone or any other portable device with a car is kludgy. You have to hook it up, etc. What a pain. Bluetooth would make it easier, but you still have to turn on a few devices, not just turn on the radio. Ok for some, perhaps for long trip, but sucks for when you are moving in and out of the car. Secondly, WiFi doesn't broadcast the way satellite radio or even AM or FM does. It won't work well in a car that's moving. The device (cell phone enabled with wifi) has to authenticate and handshake with the wifi access point. True, it won't need to have users enter passwords or anything, but it's not like it will be seamless. As you drive and are listening to NFL, you can count on the time you will miss the big play as the cell phone streaming is interupted as you move from the range of one access point to find another one. Now,if you're sitting in Starbucks sucking down a pricey latte, wifi to your cell phone will work perfectly.