Originally Posted by
MUSCLE13
Absolutely and a lot has happened in the last 13 years since Sirius got its first subscribers in 2002. When Howard signed in 2004 he said 30 million subs one day. They are coming up to 29 million now. When Howard signed in 2004 I said one day Sirius will be factory installed in all cars. Since then iPods were supposed to destroy Sirius in the car. Then it was HD radio. Then came the streamers/internet radio. Sirius just announced that they are heading towards 75% penetration in all new cars. They are right now installed in 32% of all cars on the road (76 million) and heading to 150 million within approximately 6-7 years at current 70-75% install rates. SXM17 is coming and will add installs of Sirius internet capability to sat radio in new cars.
How in the heck with all the technology from Ipods to Pandora Spotify and Apple music did Sirius get intalled in 76 million cars with almost 30 million subs since they started 13 years ago? That's a long time too. A lot of other things happened in audio technology. Answer - Content. Howard said the first day he would get them to 30 million subs and change radio again. He wrote it down. They get there next year.
Watch them go to 100% penetration one day from 72% today and be preinstalled in every single car on the road, sat and internet, just like AM FM is preinstalled today. Answer - Content.
Maybe one day you guys (user and and Midas) will actually follow the company instead of guessing what the stock price will be tomorrow.