Ferrall To Leave SiriusXM For Terrestrial Radio
Longtime Howard Stern channel sports host Scott Ferrall will be leaving satellite radio and headed to a Terrestrial radio deal with CBS Radio. The new show, Ferrall On The Bench will be available on over 50 affiliate stations and will air from 10 PM to 2 AM beginning January 2, 2013. Ferrall has been with SiriusXM since Howard Stern made the move to satellite radio.
While many will blame SiriusXM for having lost yet another show to terrestrial radio, the responsibility likely rests squarely on the shoulders of Howard Stern himself. The King of all Media has a lot of influence on the content that airs on his channels, and while there is indeed a budget to work within, it appears that over the past couple of years Howard and SiriusXM have been more at odds.
If Howard really wanted to keep Ferrall around he would still be here. It seems that any time a talent wants to seek what they feel is their market value , the big head does not step up to the plate, but instead lets the talent fade away. The losers of course are the consumers.
Scott Ferrall fans can still catch the sports shock jock via TuneIn Radio, which airs tons of audio entertainment content over the Internet and through smartphones.
True that Howard should stand up for the talent he brought to Sirius but the truth is that Sirius isn’t doing it’s part to keep talent. Mel is about to jump ship, Howard still has the rest of his contract to fulfill but Sirius is going to make him suffer til the end. The people running the show are trying to have a Sirius with out the Stern Universe attached to it. But they’ll have a hard road to go when Stern leaves as the many if not all of Howard’s fans dump their subscriptions.
Sirius has no one to blame but themselves. What has started as a great product is now only good to mediocre. I could go on and on but many already know what I’m talking about.
Maybe Sirius will snap out of this and make things right again, and be able to keep the talent that helped them get the subscribers from the beginning of the Stern era.
Ferall’s show was meant to be on satelite radio. It won’t be as good on terrestrial radio. I am surprised he doesn’t realize this.
Stern doesn’t care, he is just concerned about meeting his contractual obligations. Sure a lot of his income is tied to the stock price but what does the evening guy on his 101 channel really have to do with the price of the stock? Like anyone, he is going to pick his battles and this isn’t one of them.
If Howard had any power over the contracts given to other people on “his” channels, Bubba would still be on 101. It’s been made very clear that howard is a Ferrall fan over the years. Stern doesn’t own the channels, doesn’t negotiate contracts or salaries, and clearly doesn’t have a say (and never did) in who gets paid to stay.
I just want to say I will be cancelling my subscription to Sirius soon. With Howard on only 3 days a week and having like 15 weeks a vacation, it is not worth it anymore. The only thing keeping me as a customer was Scott Ferrall. I really liked Bubba and they let him walk, now Scott. Thanks Sirius!
Scott Ferrall was made an offer he could not refuse in both years and salary. Stern, did indeed ,stand up for Bubba the Love Sponge but Sirius has shown disdain since Stern’s contract dispute with Sirius. Now he’s hardly on speaking terms with management. Furthermore, the Sirius budget has been slashed by half since Sterns arrival 7+ yrs ago.
pssst. they have the same agent.
i never listen to either, so i could careless, for sports, mad dog and espn, mike and mike!
Do your homework before you blame Howard. it’s probably that Greenstein guy again. Sirius satellite will fall from the sky one day and crash and burn. to bad, it used be so good about 5 years ago. they could have dumped every ch on there and kept 100, 101. Howard, Bubba, Ferrall. now they can’t even give it away.
This shows how Stern is just the same as Leno. When he should have left Sirius for “screwing” him on his bonus he signed on for 5 more years to be their bitch. He is too old-fashioned dismissing internet radio “podcasts” even if they get 1 million downloads, he is living in a ratings delusion about how few listeners he really has.
Stern sued Sirius over the XM subscriber bonus. Leno was essentially fired by NBC, demoted and rehired for less money. He was offered more money compete with NBC from comparable rival networks. Stern would have to ask his fans to follow him back to commercial radio and to sell their satellite equipment at the flea market. Also, as Stern entered year six at Sirius the Satellite company was at 20 million subs, ,they were at 500,000 when he came aboard and about to go under with XM. To go to an internet broadcaster or Apple – barely or not in a car during his last broadcasting deal didn’t make sense.
Howard makes more in one show than they wanted to pay Bubba in a year and he makes more in an hour than they were paying Ferrall for a year. It wouldn’t have taken more than Howard saying to Sirius if cash was really an issue to throw a days pay towards these guys so the content of my channels can stay as high as it can be and to give the subscriber the best for their buck. Instead Howard 101 became Intern 101. Market pay didn’t happen 2 years ago with Bubba or moving forward with Ferrall who took a pay cut to remain. Remember they offered Bubba an 80% paycut to stay on 2 years ago and Ferrall stayed on mainly to promote his picks for pay service the last 2 years.
Really, instead of taking care of his children, his savings and investment accounts, his bills,and Stern’s chosen charities and scientific research foundations; he should cut checks for Ferrall and Bubba. First Bubba’s deal wasn’t greater than Scott’s. It was a syndication deal with 9-12 live, exclusive Satellite shows each month. Ferral’s deal to CBS national sports radio included 60-80 station affiliates. Affiliate stations will pay to carry Scott’s show. Yes, there’s annual money and a contract to exceed Sterns 3 yr deal. Never mind the CBS stage to make his name a Sports talk, analysis and interview US household name. Cancel or blame SiriusXM that you don’t like the programming. If you shit in one hand and wish Stern paid you and your mom, in the other, let me know first to fill. Hey, I heard Stern spends more in sushi and wine each month then the difference to keep Bubba. Moreover, Beth’s shoes and theater premier club was Ferrell salary gap in CBS pay. Lou you are a dummy. Stop making stuff up & write a compelling reason Stern should throw himself on court’s mercy
Ok, I don’t understand your premise. Howard is to blame by remaining silent on Scotty’s contract not being renewed? According to Scott and Howard themselves, the offer and opportunity Scott received was one he could not refuse. So, why you would seek to blame someone for what is essentially a promotion is kinda childish IMHO.
This article totally misses the point.Howard has no pull when it comes to what artists are paid.he can decide who is on his channels but that is it.he wanted Bubba The Love Sponge to stay on but Sirius refused to pay him what he was worth.Seems like now sirius is acting like any monopolistic corporation does now that it knocked off the competition by this stupid merger.
Horrible choice, Howard, I suppose Fitz is next. Thanks a lot for eating your young. Love the reruns. Good luck becoming the Lawrence Welk of talk radio.
What this article failed to mention is that Howard is not given full credit for Sirius being where they are today. Howard himself is treated horribly by Sirius. Howard doesn’t decide what the other talent gets paid. Without Howard this would be a completely failed company. It doesn’t matter who is on as filler while Howard is not on. Most fans listen solely for Howard and could care less if Ferrall is on the channel or not. Ferrall should also show a little loyalty. Nobody was calling him before Howard gave him a job.
If haward put up his own satellite with just a handful of chanals I would drop Sirius in the trash and pay the same