Thursday Night Football is here, and tonight's match-ups promises to be a compelling game. The Green Bay Packers at 10-1 are pitted against the Dallas Cowboys who are also 10-1. The game, which is one of the few times in NFL history where two teams with 10-1 records have met, carries playoff implications, and bragging rights in the NFC.
However, the game will be broadcast on the NFL Network, and will not be available to many throughout the nation, leaving fans to scramble to find some way to catch the game. For Sirius subscribers, the solution is simple. Simply tune it in. Sirius is the official satellite radio provider of every NFL game, and even features both the home and away broadcasts.
The NFL Network is not available on many cable systems, and in fact, less than 40% of the homes in the country will have televised access to the game. The issue centers around certain cable operators and the NFL not coming to terms on a contract. The NFL would like it's network included in the basic cable package, but companies such as Time Warner and Charter are balking. Already criticised for cable rates, and facing more competition from satellite and FIOS, cable networks seem hesitant to absorb the 70 cents per account that the NFL is seeking, and are under pressure to keep rates down. Thus, many fans will simply not have access to the game.
The NFL took out a full page ad in USA Today explaining the situation to fans, and offering a potential solution. The ad stated:
The National Football League wants you to see tonight's big game between Green Bay and Dallas. Despite our best efforts to reach agreements with all cable companies, we were unsuccessful.
Tonight's game will be carried on over 240 cable, satellite and telephone companies across the country. To find out how you can get the NFL Network in your local area, log on to iwantnflnetwork.com
For fans who don't have NFL Network - introducing NFL.com LIVE- an exclusive live broadcast covers tonight's game from all angles on NFL.com Live Thursday Night Football will be anchored by a live, originally produced video program with live game look-ins, complimented by highlights, studio analysis, and exciting interactive applications, giving fans a look at NFL Network games and some of its best programming. Log on tonight at NFL.com/live"
One thing is certain. Fans will need to scramble.
Position - Long Sirius, XM