After strong strong auto sales for February 2011 the next logical thing for investors in Sirius XM to do is to think forward to what March may deliver. An early indication of what to expect in auto sales can be found by peeking into the anticipated incentives automakers are offering to consumers.
Consumer friendly auto incentives typically means that automakers are being aggressive in wanting to sell cars. This translates to more promotional subscribers coming on board for Sirius XM. Here at SiriusBuzz we offer another unique aspect of our reporting by breaking down the potential incentives to give investors an early clue as to what the month will deliver. In February GM offered tremendous consumer incentives that helped the the company deliver huge sales numbers and made overall auto sales for that month come in at just below 1 million units.
MARCH 2011 INCENTIVES
GM, Chevrolet, GMC (Includes Chevrolet, GMC, Buick, Cadillac, HUMMER, Pontiac, Saturn, Saab) – Up to $5,000 cash back and 0% financing on many 2010 models. Up to $3,000 on some 2011 models.
BMW – 0.9% to 3.9% financing for up to 36 months. Up to $3,500 cash back on some models (even some 2011 models). Hidden dealer incentives of up to $12,500.
Chrysler, Dodge – Cash rebates up to $5,250 on some models. 0% financing up to 72 months. Hidden dealer incentives of up to $1,000.
Ford (Includes Ford, Lincoln, Mercury) – 0% financing on most models. Rebates as high as $5,000 on some 2010 models.
Honda – 0.9% to 2.9% financing on some models. Hidden dealer incentives of up to $2,500 on some 2010 models
Toyota – 0% to 3.9% financing on most models, rebates as high as $2,000 depending on region. Hidden dealer incentives up to $4,000 on some models.
Nissan (Includes Infiniti) – 0 – 4.9% financing on some 2010 models. Up to $5,000 rebates on some models.
Hyundai (Includes Kia) – Up to $2,500 cash rebate on some 2010 models. 0.9% – 4.9% financing on 2010 models.
Mercedes Benz – 1.9% financing for up to 36 months on some models.
Position – Long Sirius XM Radio