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Does anyone know if this is the truth...I found this post.
Hello, Just wanted to let everyone know that I received an email today from Sirius XM about a promotion for receiving the BEST OF XM for 3 months FREE. Its looks like they will pull in some more revenue from this promotion.
Hey SiriusHope -
How do you figure this will bring in more revenue? If it's free, it's free? Right?
Or are you coming from the angle that many more people will be exposed to the offerings of "Best Of" and will possibly get more people to sign up for it after they try it?
AGAIN i was not the one to originally post this. So the projections are not mine.
Maybe it would expose more renewals to more subs.
Did anyone else receive this type of email from siriusxm marketing or sales?
once you try best of you will switch to it or keep it!! it WILL bring in revenue!! if we can start thinking long term we will be ok.. 1 year from know we will be kicking ourselves in the ass for not buing at .30$ when it trades at 3.00$
peace// war steelers over giants and bucks over penstate:)
I agree APEX...i want to buy more if it should go below .30 again.
From in investors standpoint I agree that the more current subscribers that add the "Best Of" to their package, the more it would add to the bottom line, obviously. From subscribers standpoint it would be nice to have all of XM and Sirius in one package at the reasonable price of $10-13 per month.
My opinion is that we should be going after the masses by giving people one heck of a radio package for a reasonable price. Maybe $16.95 a month is reasonable for many but I think that if SiriusXM wants to grow the way I think it should grow they should be going after quantity, quantity, quantity. How do they do it? By offering a killer package of everything for $10 a month that anyone who listens to radio couldn't turn down.
I've been a subscriber for a few years now. Prior to that regular radio was fine for me. Why pay for something that I can get for free, right? But now that I have it I couldn't imagine living without it. I think this is similar for most people that don't already have it.
So, some of you have suggested getting free radios out and/or free short term subscriptions, or ??? and I think that would be the way to go possibly. It's one of many I guess.
In regards to free radios, I'm still using my XAct that I paid 29.99 a few years back so I think these things can be produced for much less today.
I still have the email if anyone would like to see it. By giving months free, it will allow people to sample the XM programming and them maybe generate some additional revenue after the 3 months.
SiriusHope:
My understanding is this: If you are a NEW subscriber and sign a contract for a year, you will get 3 months of best of for free.
Basically, it is enticing people to sign the year contract (and pay it up front of course) instead of going month to month. This is how it brings in some quick cash (the year subscription up front).
Thanks Newman and Steve for your responses.
Just to add to the above comment, I have been a sub for 11 months and received this email. I do have the Sporster 5 and I am wondering if all radios are able to receive the best of XM.
This is 100% true. I got the email tonight. It is a free 3 month offer for free Best Of XM service when :
"* OFFER DETAILS: Activate a prepaid Quarterly or longer subscription for any SIRIUS Package (excluding A La Carte Packages) and get savings equivalent to 3 free months (a $9.99 to $16.99 monthly value). Multiple subscription discounts apply. Limit 4 subscriptions per account with this offer. Taxes may apply to your subscription. A credit card, prepaid subscription card, or agreement to invoice billing, required at time of activation. Service will automatically renew for additional periods of the same length as the Plan you choose, at the then current renewal rate unless you cancel. Cannot be combined with any other offer. SIRIUS reserves the right to modify or terminate this offer at any time. Pricing and programming are subject to change. Subscriptions are provided in accordance with SIRIUS' standard Terms & Conditions, available at sirius.com/serviceterms."
Interesting....My email is somewhat different. I suppose thet are running multiple marketing emails to try XM..
Received another one of those emails marketing the "BEST OF XM". This email is somewhat different. 3 months Free when you sign up for 6 months or more. They are also promoting Oprah & Friends, The Virus, NHL, PGA tour, and XM public Radio. Its nice to see them advertising rigorously. We have been complaining for months about this.