Originally Posted by
SiriusBuzz
Some of them are on deaths door because there is no subscription fee. We pay Sirius for this service. Why would you like to see Sirius buy slacker? What does slacker have that Sirius does not? How about just create a product that actually competes and crush them?
The best marketing Sirius can do for itself is to create a great product... period. Anyone who disagrees with that and doesn't want to call Sirius out on their bad decisions is only doing so because they are scared shit about how much money they have lost in the stock.
How many times did you see an ad for Google before Google became what it is today? I never saw a single one, yet I learned about the site because it created the best product and people talked about it. How many times have you seen an ad for slacker? I prefer its music over Sirius and I found out about it through word of mouth because it is a great product.
Conversely, I just spent a week down in Florida on vacation and ran into people who have no idea who I am or what I do and none of them had anything good to say about Sirius or XM. I heard one person laugh about the mailing they got which described how they could purchase the best of Sirius for an additional fee, which the person found confusing. That same person instead tried to cancel because of the commercials that were being played on a particular music station. Upon trying to cancel he was allowed to lock in at $3.99 per month and decided to keep the service. I am hearing more and more stories like this first hand from people and Sirius needs to wake up.
Sirius has a chance to do something truly special with their technology and it seems to me that they are lacking the creativity to make it happen... or even basic business sense.