Sirius XM Radio (NASDAQ: SIRI) will launch “Navidad,” a Latin holiday music channel to celebrate Christmas time, beginning today, December 2 on SiriusXM Navidad channel 501. Navidad will run through Friday, January 6, 2012.
“Navidad” features contemporary Latin holiday music and traditional sounds, as well as tropical, regional and holiday pop with music from Ricky Martin, Gloria Estefan, José Feliciano, Aventura, Marco Antonio Solis and Christina Aguilera, among others. We will certainly hear José Feliciano’s “Feliz Navidad, a holiday classic loved by everyone.
Latin stars Romeo Santos, Charlie Zaa, Thalía and Los Tigres Del Norte will guest-DJ and share with SiriusXM Navidad listeners their family traditions, favorite holiday foods and heartfelt memories.
This is just the latest offering in a widely expanded Latin content offering by Sirius XM.