Are Minority Channels Coming Soon?
With the merger of Sirius and XM certain conditions were outlined that the company has to comply with. One of those requirements was the allocation of six channels set aside for minority programming from each service (Sirius and XM). In all, twelve channels would be allocated in the form of a lease to minority programming. As with any government condition, the issue has been embroiled in debate and red tape, but it appears that certain parties are working on finding a way to cut through the clutter, and make such channels a reality.
Alphastar and iClick2Media have teamed up to form the Diversity Satellite Radio Consortium (DSRC) with each party seeking to lease and manage six channels. The DRSC has also left the door open for other parties to enter the consortium and participate on the channels. Unlike many proposals, Alphastar and iClick2Media already have existing capabilities to make the FCC condition a reality.
According to their FCC filing, DSRC feels that they bring many facets to the table that should bolster their chances for selection.

For satellite radio subscribers, the recent Supreme Court decision carries no real impact. After all, satellite radio is uncensored, and Sirius XM talent is free to utter just about anything they want. The Supreme Court decision does have an impact on terrestrial radio though, as it opens a door for fines even for the simple mistake of using a fleeting expletive on the air.
While the merger between Sirius and XM is in the books, and integration of systems and content is already happening, there is still one remaining issue that relates to satellite radio that is being considered. Whether or not HD Radio technology should be required in SDARS receivers.
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